Marketing Services: HOME
Welcome
Marketing Services focuses on brand awareness, education of stakeholders, driving traffic to the RCLS website, demonstrating the return on investment to member libraries, strengthening advocacy relationships, and increasing outreach/partnerships.
Marketing Services offer many ways to boost visibility and generate awareness of the impact public libraries make in their communities. A primary focus is on social media platforms to interact and engage with various target audiences.
Marketing Services help enhance traditional marketing methods such as print materials, email, community engagement, and multiple forms of advertising (paid and free). The various sections of the marketing website maintain resources and services available to member libraries. These resources include software recommendations, templates, social media strategies, email marketing outlines, campaign initiatives, and search engine optimization.
David Cosco
Marketing Manager
marketing@rcls.org
845-243-3747 ext. 245
January
Please be aware that the webinars listed here originate from various locations worldwide. Therefore, kindly verify the time zone when registering and/or upon receiving the email confirmation. Unless the event states that CE credit will be given, it will not be provided.
LibGuides Basics: Building Your First LibGuide - Top Nav
1:00pm - 2:00pm, Mon Jan 13th 2025
LibCal Admin Essentials
2:00pm - 2:45pm, Wed Jan 15th 2025
Patron Point: Get Noticed with Notices
3:30pm - 4:00pm, Wed Jan 15th 2025
Meet the New LibGuides Blog
10:00am - 11:00am, Thu Jan 16th 2025
Designing Your LibAnswers Homepage
1:00pm - 1:50pm, Tue Jan 21st 2025
Forms and Surveys for Libraries
2:00pm - 2:45pm, Wed Jan 22nd 2025
LibCal: Setting Up Tickets and Passes
2:00pm - 3:00pm, Mon Jan 27th 2025
A-Z Database Sublists & Resource Lists
11:00am - 12:00pm, Tue Jan 28th 2025
LibCal: Tickets and Passes for Regular Level Users
2:00pm - 2:45pm, Thu Jan 30th 2025
Training Tidbit: Printable Event Flyers in LibCal
12:00pm - 12:30pm, Mon Feb 3rd 2025
LibWizard: Build An Embedded Tutorial
2:00pm - 3:00pm, Thu Feb 6th 2025
LibWizard: Build a Standalone Tutorial
2:00pm - 3:00pm, Wed Feb 12th 2025
LibGuides Basics: Building Your First LibGuide - Side Nav
9:00am - 10:00am, Thu Feb 13th 2025
Designing LibGuides for Mobile
11:00am - 12:00pm, Tue Feb 18th 2025
Creating a Custom Header for LibGuides, LibAnswers and LibCal
2:00pm - 3:00pm, Wed Feb 19th 2025
LibCal Spaces: Become a Power User
2:00pm - 2:40pm, Thu Feb 20th 2025
LibAnswers Tickets: Become a Power User
2:00pm - 2:40pm, Tue Feb 25th 2025
Creating a Bootstrap 5 Header for the *NEW* LibGuides A-Z Database List
2:00pm - 3:00pm, Wed Feb 26th 2025
Training Tidbit: Imports and Updates with the New A-Z List
12:00pm - 12:25pm, Thu Feb 27th 2025
Looking for more Continuing Education opportunities? RCLS Professional Development Opportunities